Here’s what’s going down in 2025 and what you need to do about it (this article first featured on Dwell Devon).
If you’ve been keeping half an eye on the property market lately (or even just wondering why every other rental on your street suddenly has a “For Sale” sign up), you’re not alone. And if you’re thinking of making a move to, or within Devon this year, you might be thinking: “I wish I knew someone who’s in-the-know”… It can be mind-scrambling, can’t it?
As someone in the thick of it day in and day out, Jack Merriott McMillian Duncan shares what Cross Keys Estates is seeing out there – trends, tips, and a few red flags to watch out for – all in plain English.
So grab a cuppa, and let’s dive in!
Q. What’s new in the UK housing market this year?
Honestly? Landlords are leaving. Fast. We’re talking hundreds exiting the market and we can’t blame them. Between the rental reform bill, the scrapping of Section 21, extra stamp duty charges, sky-high buy-to-let mortgage rates, and changes to tenancy laws, many landlords are just calling it quits, moving their cash into high-interest ISAs instead.
Meanwhile, housebuilders are trying to squeeze more homes into less space – think tall and narrow properties stacked over three or four floors. And let’s be real: cramming people into tiny flats isn’t solving the housing crisis. Most people still want a house with a garden, a space for the dog, or a safe area for the kids. Flats in big blocks are struggling, especially with the cladding/fire safety issues. Some are literally unsellable right now. Plus, lenders hate anything over 11 floors, and local solicitors aren’t thrilled about doing paperwork on blocks taller than six. So yeah, flats = band-aid, not a fix.
Q. How are interest rates and the economy messing with the market?
If a house is priced over £400k right now, it’s probably just sitting there. Buyers in that bracket usually sell to buy again, but with borrowing costs up, people aren’t making that leap. So, everything over £400k is bottlenecked, like property gridlock. No movement at the top = no movement below.
Q. Any advice for someone selling in 2025?
Watch out for sneaky agents. Yep, I said it. There are some shady tactics going around. Some agents are telling sellers their homes are worth way more than they really are – by 10–20% in some cases – just to win the listing. It’s called “buying the instruction.” Then, once you’ve signed a 6-month contract, their sales team nudges you to drop the price (and they get commission for that!).
Recently I saw a flat listed for £130k that’s worth, at best, £100k. It wasn’t even in great shape. So our advice is please work with qualified agents who are members of the National Association of Estate Agents.
Q. We need some good news, so how do you actually sell a house in this market?
One word: PRICE. We’re in a buyers’ market, and if you’re priced too high, forget it – no one’s even coming to view. No viewers = no offers = no sale. It’s that simple. At Cross Keys Estates, we love using guide pricing.
For example, if your home’s realistically worth £210k, we’ll list it at “Guide Price £200,000–£225,000” (with £210k as the reserve). That way, more buyers bite, viewings go up, and sometimes we even get a little bidding war going. More interest = better offers and, ideally, a smoother sale with chain-free buyers.
Q. Are there any cool marketing tools sellers should be using?
Oh yes! We’re big fans of TikTok for property tours and love using drones for those swoon-worthy aerial shots. Honestly, it’s crazy to us that some agents still don’t offer online floor plans – like, how are buyers supposed to plan a future without knowing what goes where?
Digital is where it’s at. Eye-catching video tours, smart social media, great photography – it all helps your home stand out in a crowded market.
Q. What’s the deal with Stamp Duty in 2025?
Ah, the good old property tax. It’s still here, still confusing. For most homes in Plymouth, it’s not a deal breaker, but just so you know:
£0–£125,000: no tax
£125,001–£250,000: 2%
£250,001–£925,000: 5%
£925,001–£1.5 million: 10%
£1.5 million+: 12%
So if you’re buying a house for, say, £295,000, your stamp duty will be about £4,750. Not nothing, but not the end of the world either.
Q. What’s happening with rental laws?
The EPC (Energy Performance Certificate) rules are tightening up. Right now, rental properties need an EPC rating of E or above. But by 2030 (maybe sooner!), landlords will need a C rating to legally let a property – unless it’s listed.
So, if you’ve got a draughty old rental, it might be time for an upgrade… or an exit strategy.
Q. Will sustainability be a legal thing in 2025?
Yes, we’re heading that way. Think solar panels, ground-source heat pumps, triple glazing, EV charging points—and even bee bricks (yep, they exist). Right now, they’re “nice to have,” but give it a few years, and they’ll likely be mandatory, especially in new builds and through planning permissions.
Q. Should I make my home more eco-friendly before I sell?
Honestly? Most buyers today are still focused on two things: “Can I get a mortgage?” and “Can I afford to live here?” They’re not walking away from their dream home over a lack of LED bulbs or solar panels.
If energy costs keep rising, that might change. But for now, I’d say price out any upgrades – heat pumps, triple glazing, solar panels – and compare the cost to the value uplift. If the math doesn’t work, leave it for the next owner. Plus, if you’re in a flat, making those changes can be a bureaucratic nightmare (hello, freeholders…).
And there you have it – your 2025 property lowdown from the front lines. Got questions or need some help on your own buying/selling journey? Please feel free to contact us on 01752 500099 or email us HERE
Q: When is a sold house not a sold house ?
A: When your agent thinks an accepted offer is the end of the sales process not the beginning!
We all know the sales process is fairly straight forward, the right property, valued at the right price ( just to mention our valuation record is 100% accurate) with good photography and marketing will pretty much sell itself to a certain extent …
The benefits of using a reputable, credible, qualified, experienced and tenacious agent all becomes very obvious once the offer is agreed and the hard work of seeing the sale through to completion actually starts.
Here at Cross Keys, we are well aware of that and all take a proactive role in the sales progression, making the journey as smooth as possible for all involved.
Spending time in the offices of the local solicitors, we recommend and work with, has definitely benefitted every member of our team and given them not only a thorough understanding of the conveyancing process but also the confidence and ability to deliver the result everyone is working towards.
Sales progression is rarely smooth sailing but occasionally hits very troubled waters which is where the need to be tenacious and not give up really comes into play.
This happens more than we would like but after the blood, sweat and tears have faded and our vendors and buyers have all moved on, it sometimes becomes apparent that this was actually a rewarding journey and never more so than when it’s acknowledged and appreciated by the people involved.
One such instance is highlighted in the review below left for one of my amazing colleagues recently:
I would like to express how incredibly grateful we are to Cross Keys for all your help and support throughout the whole sale process of our parents’ house. I initially met Jack at the house to discuss the listing, and it was lovely to chat to him about the area, which he knew. Jack also took time to listen to me, and was really sensitive to the emotional aspect of the sale – this was very much appreciated.
Everyone we have spoken with has been friendly and helpful, but it is Fiona Hardie, our agent, that we want to thank the most. Throughout this whole (extremely stressful) journey, when at times we encountered huge obstacles, Fiona has been absolutely fantastic. Our solicitors were less than helpful, and Fiona has spent so much time chasing and relaying information to us, so that we were kept informed, and trying so hard to find solutions to our house issues.
Thank you Fiona, for listening to us, for your kindness in all our phone conversations when I cried, for your assurances, when we felt like giving up, that there would be a positive outcome, (you were right!) and for making us feel that you really cared – we really couldn’t have done this without you! You deserve far more than five stars and you definitely deserve the champagne I’ll be bringing to you very soon!
Nin and Shan Chana.
I would like to say that all agents would have the same devotion to the end result rather than just the sale agreed stats however, that’s not the reality.
I can only say how delighted I am to be part of a business and a team who see going the extra mile as the default setting.
How to choose the right solicitor for you and your transaction – When selling or purchasing a property.
Summary:
As we all know buying and selling a property is one of the biggest things you will do and we understand that this comes with worry and also stress. When choosing your desired solicitor, finding the right point of contact is extremely important. Your desired choice can impact the outcome of your sale or purchase whether it’s leasehold, freehold or commercial or due to legal reasons.
Choosing a solicitor for your needs from the start:
One of the main things is making sure your solicitor is made aware and understands your specific legal needs, so identifying your requirements from the start is crucial to avoid any bumps in the road. This can be anything from just a normal selling and buying transaction, to a transaction where there are more complex needs being a separation / divorce, a complex lease transaction or a probate transaction. Knowing your legal needs will help you narrow down the field of potential solicitors with the experience that will be required for your transaction.
Recommendation for potential solicitors:
If you are new to the selling and buying process, or have sold and brought a property before but was not satisfied with your chosen solicitor at the time, one of the most reliable ways to find a proactive solicitor is through recommendations. This could be from friends, family members and also the estate agent who is dealing with your property.
We understand that some clients believe estate agents only recommend solicitors to “gain commission” however this is not the case. As we deal with solicitors daily, it comes to light which solicitors have a reputable background and we also come across ones that unfortunately don’t. It is our duty of care to act in the best interest of our clients, as we of course want to recommend solicitors in which we have experienced transactions with and have also received great feedback.
It’s a common frustration that online solicitors don’t respond to you, and this tends to be the case. Emails will get lost and calls get missed with no returned contact so it’s reassuring when you have a local solicitor acting for you, knowing you can arrange an appointment to meet with your solicitor to raise or go through any concerns in person.
The end result for all parties involved is that we all look for a smooth, and steady process. However, where obstacles do come up, you as the client want to have the confidence your acting solicitor can deal with the issues promptly and also go “The Extra Mile” where required.
My advice would be choosing a local solicitor.
Fees and Comparing:
We also recommend you obtain 2-3 solicitors’ quotes from recommendations. This way, before making a decision you can compare the initial quotes and decide by liaising with the solicitors, which one you feel you have the most confidence in and whether they are the right solicitor for your transaction. Solicitor quotes can vary depending on the solicitor’s expertise and the complexity of your transaction i.e., if it’s a Leasehold? Is it a listed building? are there any restrictions or covenants on the property?
All these factors take a big part in the initial quotation. Don’t forget to discuss the breakdown of fees and the payment structure during your first interaction with the solicitor. This will help you avoid any financial surprises down the road. Remember, the cheapest option is not always the best option.
The importance of Communication from your appointed Solicitor:
Good communication skills are one of the most essential things to look out for, especially in what could be a stressful and tough time. Effective communication can give you the confidence to trust and also build a rapport with your solicitor, along with managing all parties’ expectations by making sure you are both on the same page, at the same time.
Lastly, choosing the right solicitor is a decision that should not be rushed. Take the time to research by looking into reviews for the individual and the company, liaise with multiple solicitors (2-3), and consider all aspects including their fees, the communication received to date and most importantly, do you feel confident and could you trust your appointed solicitor?
Hopefully by following these steps, you can ensure that you are well-represented from the start with a pro-active solicitor, with confidence that you will reach a point of exchange of contracts with completion following.
